I am Thierry Schang and I advise startups in Plug and Play Tech Center, I was a former VP of Engineering at TIBCO Software where I led the shift of the business model to cloud services, and I have been a startup CTO ever since. I have established pricing for cloud services since 2010. I have also been on the consumer side of dozens of services as a CTO and VP of Engineering. It led me to come across and analyze hundreds of SaaS pricing models, from there I created a rational process to help figure out the best pricing.